Author name: Andy Parham, CEO

A.I. Is Driving Innovation in Healthcare Marketing

Focused, serious medical scientists analyzing research scans on a computer

The Same AI Changing Healthcare Is Transforming Healthcare Marketing, Too One of the biggest challenges in both healthcare and marketing? Time. Not enough of it to take in the information we need to fully understand the issue at hand and recommend the best solution. And not enough to effectively communicate with colleagues and customers.   While …

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Amazon + One Medical: The Next Wave for Healthcare

Woman getting a bandaid placed on her shoulder

Amazon has declared their intent to disrupt healthcare. Are you ready?  The $3.9 billon acquisition of One Medical positions Amazon to offer comprehensive primary care both through employee benefit programs and directly to individuals. With access to 188 medical offices in 25 U.S. markets that work with more than 8,000 companies, Amazon gains a direct-to-consumer …

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