Introducing Brado B-Sides, our new series that digs into the personalities behind the work. To kick things off we sat down with beloved Brado founder and Chief Insight Officer, Bob Cuneo. From sharp Insight (always singular) to surprising adventures, Bob sets the tone for what this series is all about: celebrating the people who make Brado one of a kind.
What life lesson have you learned the hard way?
I am not that important.
Who or what is your nemesis?
Hubris. Mine and anyone else’s. It is why I cannot watch Matthew McConaughey interviews. Or the Academy Awards.
What would you be doing if you weren’t already in your current career?
When I went to art school, I was hoping to get a job as a caricature artist at 6-Flags.
What is the most dangerous thing you’ve ever done?
Rode in a cab in Istanbul. The cab jumped the highway and began driving on a railroad track. Despite my screaming, he stayed on the tracks. Thump. Thump. Thump. Then we saw the train coming at us. At the last minute, he jumped the tracks and drove down a hill to get back on the highway.
How would you describe your job to a 4th grader?
I listen to people to solve other people’s problems.
If you could instantly learn any skill, what would it be?
Play the piano. Really, any instrument. No. Learn multiple languages.
Learn more about Bob’s journey and our company’s history.
